It is very doubtful that they really want you to cause cancer, or actually harm your skin, if for no other reason than it just does not interest them financially. Instead, their research question of bias, “cheaper to be better.” They are incompetent and do not think much about what they are doing. Sell, sell, sell, all they understand.
You also have to think about your current customers. Will a loyal customer paying the regular price get irritated when newcomers pay half that? Maybe and maybe alienating your current customer base isn’t worth it.
“The Biggest Loser” is the first show to come along that can actually help dieters lose weight. In the past television was notorious for leaving dieters depressed and sabotaging their efforts. First there are the food commercials featuring the latest Wendy’s triple or quadruple burger (they seem to get bigger every year) and who doesn’t salivate at the sight of McDonald’s hot, golden fries. So much for will power. advertising agencies are paid millions to design these little brain teasers, that subconsciously send you straight to the nearest drive through window!
One of the dangers of going global and earning in dollars but thinking in rupees is in the expenditure incurred on publicity material. In the early days our marketing office in the US would propose buying some ball pens for distribution at a trade show. They told us that it would ‘just’ cost a dollar a piece. Sitting in Hyderabad we would convert it in to rupees and exclaim, “What, Rs 40 for an ordinary ball pen! Forget it, we will send it from India where it costs only Rs 3”. Unfortunately, our ball pens were no match to the Chinese ones available there in a nice packing and qualitatively superior to ours. It was the same thing with T-shirts, stickers, leaflets and exhibition panels. Soon, better sense prevailed and we bought material in the local markets overseas.
How good was the pay? Well, when you perform a commercial that is national you’re getting paid for two things. You’re getting paid for your labor (OK, it ain’t bricklaying but you get the idea. And you’re getting paid to license your performance and likeness so that they can broadcast it to the masses. So the union deal works like this. You show up and record and you get a “SESSION FEE” for your efforts. This might be around 0 for and hours work. That’s yours to keep even if they never use the recording.
The choices you have to market your practice are many, but only a few are the most effective. When it comes to marketing Naturopathic services, you need to educate the public about the benefits. Naturopathic services have to be sold, because the general public is not fully aware of the amazing results that are possible. I’ve seen people healed of life long illnesses from just one visit.
What really separated this hypnotist from the rest was his ability to make the volunteers do things without them even being aware of it. At the end of the demonstration none of the volunteers had any idea that they had been hypnotized.
1) Be a member of an affiliate union (AFTRA, AEA, AGVA, AGMA or ACTRA) for one year and work at least one part with a principal role (five lines of dialog-most commercials qualify you).